Business Information is required to complete the billing information, setup the R&R structure, define specific Groups and publish the survey to a specific set of people.
To access the business information navigate to
Platform Settings >
Company details consist of the company name and address. It is used while generating online bills.
POC details are required so that all the billing communications are sent to the defined POC.
The other tabs on the Business Information page are required to configure Awards, create Groups and ask Survey to a targeted audience.